Creativity & Innovation
The art of innovation by Guy Kawasaki
Drawing from his best-selling,
co-authored book "The Innovator's DNA", Professor Jeff Dyer of BYU
and The Wharton School discusses the 3 types of innovation, tackles the debate
on whether innovators are born or developed, and reveals the 4 behaviors that
drive associational thinking.
Turbocharging Your Creative Thinking by Jeff Dyer
Guy Kawasaki at TEDxBerkeley 2014:
"Rethink. Redefine. Recreate." His talk is titled "The Art of
Innovation."
Guy Kawasaki is a special advisor to the
Motorola business unit of Google. He is also the author of APE, What the Plus!,
Enchantment, and nine other books. Previously, he was the chief evangelist of Apple.
Kawasaki has a BA from Stanford University and an MBA from UCLA as well as an
honorary doctorate from Babson College.
